Clik here to view.
“How to Reach the Hispanic Market Online” – A Presentation by Kelly McDonald
Kelly McDonald, author of award-winning, best-seller, How to Market to People Not Like You: “Know It or Blow It” Rules for Reaching Diverse Customers and president of McDonald Marketing, presented at...
View ArticleClik here to view.
AZIMA October: Massive growth in mobile device usage and advertising
Mobile usage is already far ahead of comparative desktop growth a decade ago. That’s one of the insights gleaned from this week’s AZIMA monthly event featuring guest speaker Devin Anderson, Google...
View ArticleClik here to view.
Newspapers Vs. Mobile Media
Back in the early 90’s newspapers dominated the coveted field of advertising,displaying visual print ads at a fraction of the cost of television. In the two decades that have followed many major cities...
View ArticleJoel Book Peels Pack the Pages of Effective Cross-Channel CRM at AZIMA Event
Guest Post by: Liam O’Mahoney With all of the mobile, social and email activities consuming the marketing efforts of organizations in the B2B and B2C spaces, Joel Book of ExactTarget brought all of the...
View ArticleClik here to view.
Wrap-up of Jon Wolske of Zappos Insights Event
Guest Post By: Shauna Stacy This month’s presentation focused on the relationship between marketing and culture and was led by Jon Wolske of Zappos Insights. Zappos Insights, an arm of Zappos, is...
View ArticleClik here to view.
The Most Social Event in the History of Television
You CAN make a huge social media effort work without a huge staff. That’s one of the lessons gained from hearing an inspiring message from Beverly Jackson, Director of Marketing & Social Media for...
View ArticleClik here to view.
Save 20% on SES San Francisco with AZIMA
Attend SES San Francisco Conference & Expo, the leading interactive marketing event where more than 4,000 marketers and SEO professionals gather each year. Connect and learn on topics such as PPC...
View ArticleClik here to view.
A Presentation by Marty Weintraub, Author of Killer Facebook Ads
Guest Post: Khayree Billingslea, the Sales & Marketing Intern at local digital marketing agency and founding AZIMA Member, Terralever. Marty Weintraub, author of “Killer Facebook Ads” and CEO of...
View ArticleClik here to view.
Catapult Your Business’s Google Rankings With Inbound and Content Marketing
Guest Post By: Dave Murrow, Content Marketer, Mint Social Last week, AZIMA members learned about ways to rapidly grow their companies’ blog and brand presence from speaker Marcus Sheridan aka...
View ArticleNext AZIMA with Tim Moore Sneak Peek
Last Friday afternoon, Tim Moore of CrushIQ sat down with the past president of the Arizona Interactive Marketing Association, Arnie Kuenn to discuss some of the topics he’ll be covering at the...
View ArticleClik here to view.
Presentation by Rami Kalla on Converting Video to Sales on YouTube
Guest post by: Shauna Stacy, Hummingbird Media, LLC The latest AZIMA meeting featured a presentation titled “Lights, Camera, YouTube: Converting Video to Sales.” Presenter Rami Kalla, the owner of...
View ArticleClik here to view.
1st Annual AZIMA TIM Awards: Call for entries.
You can be the toast of your digital domain if you win one of the coveted TIMs—the Arizona Interactive Marketing Association’s award for excellence. Named after Sir Timothy Berners-Lee, acknowledged...
View ArticleClik here to view.
AZIMA Presentation on Mobile First for 2013: Advertise, Monetize, and...
AZIMA Presentation on Mobile First for 2013: Advertise, Monetize, and Maximize 2-28-13 by Matthew O’Brien Kim Carlson, Strategic Sales for http://www.InMobi.com, a global mobile ad network. This slide...
View ArticleIf you provide something interesting for people to read, they will come
If you provide something interesting for people to read, they will come. That’s a two-part process, said Arnie Kuenn, keynote speaker at AZIMA on April 18. The first step is creating a process for...
View ArticleClik here to view.
How Website Development is Like My Wife’s Shoes
Post by Roger Hurni – My director of interactive, Anthony Helmstetter, just came out of a meeting with a potential client who is having some website development issues. When I asked him what they were...
View ArticleClik here to view.
Sept 2013 Event Recap – Email in an Increasingly Mobile and Social World
More than 70 guests attended the Sept. 19 Arizona Interactive Marketing Association (AZIMA) event, “Email in an Increasingly Mobile and Social World,” presented by Chris Sietsema, owner of Teach to...
View ArticleClik here to view.
Getting jazzed about November’s event speaker Jonathan Salem Baskin
What do Forbes, Advertising Age, Apple’s iMac, Nissan … and now AZIMA … have in common? Answer: November’s speaker Jonathan Salem Baskin, president of marketing consultants Baskin Associates and a...
View ArticleClik here to view.
Thanksgiving takes a bite out of Christmas shopping
Sometimes the best Black Friday deals are found outside of the store. Photo: Steve Rhodes Thanksgiving is late this year and make sure you’re ready, because Christmas is about to follow it really...
View ArticleClik here to view.
What marketers need to know about website engagement
Being part of AZIMA I’m always impressed by the level of intelligence of our membership. But at times, I know that we all come across those clients who are so set on a path of implementation of a...
View ArticleClik here to view.
Intern with AZIMA and Grow
College graduates within each major have one thing in common: educational experience from an accredited learning institution. What really stands out to employers and makes a candidate more marketable...
View Article
